Smoky
CLIENT
SMOKY
YEAR
2025
WORK
LOGO
IDENTITY
PRINTED MATERIALS

Smoky
IDENTITY
The SMOKY café logo is built on bold, custom typography designed to feel strong and distinctive, reflecting the intensity and character of specialty coffee.




Takeaway cups and packaging extend the visual identity through minimal layouts and expressive line details inspired by smoke and brewing processes.




Merchandise adapts the café’s visual identity to clothing and accessories while preserving brand consistency.


Visuals are built around raw textures, close-up photography, and subtle graphic lines, creating an intimate, craft-focused feel.


The SMOKY visual identity forms a cohesive system that connects branding, space, and digital presence into one consistent experience.
CLIENT
SMOKY
YEAR
2025
WORK
IDENTITY
PRINTED MATERIALS

The SMOKY café logo is built on bold, custom typography...


...designed to feel strong and distinctive, reflecting the intensity and character of specialty coffee.

Takeaway cups and packaging extend the visual identity through minimal layouts.

Expressive line details inspired by smoke and brewing processes.


Merchandise adapts the café’s visual identity to clothing...


...and accessories while preserving brand consistency.

Visuals are built around raw textures, close-up photography...

...and subtle graphic lines, creating an intimate, craft-focused feel.

One consistent experience.